TOK.tv launches the future of sport television with Real Madrid Pass

Written on 24 February 2019
By: Emanuela Zaccone

TOK.tv launches the future of sport television with Real Madrid Pass

Madrid, February 24, 2019 - Real Madrid Pass, the official video platform of the biggest football club in the world, is live with smart highlights.

“Real

Built, managed and hosted by TOK.tv, Real Madrid Pass is the new OTT platform of Real Madrid. It includes live streaming of Real Madrid TV, archives of great matches going back to the ‘50s, behind the scene plus backstage videos and exclusive footages.

Mostly, the platform includes a feature never seen before in football: TOK.tv Smart Highlights. Just after a match ends (e.g. for Champions League, at midnight in Europe) fans can watch the match based on the time they have. Smart Highlights allow fans to watch the top actions of the match in 1, 2, 3, 5, 10, 30 minutes, and so on. It is television that adapts to the fan, not the opposite.

Moreover, fan can just select plays to watch just the goals, the shot on goals, the corner kicks and so on. Finally, fan can select a single player and watch every action of their favorite star. In essence, fans can build their own highlights.

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Additionally, mobile apps users can share the watching experience with their friends thanks to the integration with the TOK.tv Social Button, which allows fans to talk to their friends, send Santiago Bernabéu cheers and take social selfies.

Real Madrid fans can access Real Madrid Pass via the official Real Madrid mobile apps, via the web (navigating to pass.realmadrid.com) and on TV with Apple TV and Android TV (searching for Real Madrid in the app stores).


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